To create lists in Prekindle's Email Marketing Platform, ensure you are logged into your Prekindle account and have launched the Email Marketing tools.


  1. Toggle to the Lists tab to open your marketing lists
  2. Select Create to create a new email list
  3. A list of all subscribers is automatically added to your lists



Creating a Segment

Segments are typically what you will use to build your lists in the Prekindle Email Marketing Platform.  This option allows you to pull segments from your total subscribers to create a focused sub-set that matches the audience you are targeting.


  1. Name your segmented list 
  2. Filter down the list of customers you'd like to target using the Edit buttons.  You can first select a date range, and then
    • Filter by tickets (sold, guestlist, printed) sections and price points
    • Filter by events using event titles or tags
    • Filter by customers, demographics (state, zip codes)
    • Filter by venues
  3. When you are done filtering and segmenting, be sure to click Save
  4. Click Finish to create your segmented list


Create a List from Scratch

Creating a NewList will start an empty list that customers can opt in to.  Use this option if you want to create an entirely separate list with new subscribers. 

  1. Name your list and click Finish
  2. Once the new list is added to your lists, select Import/Export to upload a file that includes the email addresses you'd like to add to the new list