Facebook is a powerful tool for advertising events. You can specify detailed demographics to reach your target audience and set a daily budget. Your ads can be delivered through Facebook News Feed, Instagram, and the Meta Audience Network.
When you start advertising on Facebook, you will receive a Facebook Pixel ID. This ID is a long number, such as 1234567890987654321, that is used to track activity on the webpage linked to your ad.
Prekindle makes this easy by allowing you to connect your Facebook Pixel to your Prekindle account under Preferences.
Before adding your Facebook Pixel to your Prekindle account, make sure you have created an ad account on Facebook. For more information, visit Facebook Ads.
Make sure you are in your account preferences by clicking the Preferences tab on the left side navigation panel.
- Under the Integrations banner, click the Tracking Pixels link.
- Enter your Facebook Pixel into the box provided and click SAVE. You can find your Pixel ID in your Facebook Ads Manager.
- If you would like to add tracking pixels to a specific event instead of your entire account, send the full HTML tracking pixel code to clients@prekindle.com. Prekindle will need to add the event specific tracking pixel for you. See instructions here.
More information about utilizing Facebook Ads for your Prekindle event can be found here.
If you have trouble connecting tracking pixels, contact clients@prekindle.com.
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